The special permanent cream dye Techno Fruit Color Permanent Hair Coloring Cream by the Italian brand Alter Ego is an oxidizing product with a superior level of cosmetic impact. It effectively covers gray hair while maximally strengthening the strands. The product also protects hair from external aggressors, helping to maintain a beautiful appearance over time. The wonderful fruity fragrance turns the coloring procedure into an incredible pleasure.

Effective coloring is achieved thanks to next-generation colorants — micropigments that ensure stable penetration of coloring agents into each hair strand. The presence of cotton oil, silk proteins, flaxseed oil, and honey in the cream dye provides a brilliant tone while ensuring reliable protection during the coloring process.

Application:
Mix the developer with the dye in a bowl. Apply the pre-mixed dye to dry, unwashed hair using a brush on the roots and, if needed, along the length and tips. Leave the dye on the hair for 30 minutes. After the time is up, rinse until the water runs clear.